“Why isn’t anyone walking in?” It’s a question many business owners ask themselves while staring at a beautifully designed storefront that somehow isn’t pulling people through the door. The problem might not be your product. It might not be your service. It might be your sign. Because a sign isn’t just a name on a […]
From Vision to Installation: What Makes Custom Signage Truly Effective? Read More »
Miller EG Design Announces Sponsorship of West Cobb United Acworth, GA — [June 20, 2025] — Miller EG Design, a leader in experiential graphics and wayfinding solutions, is proud to announce its new sponsorship of West Cobb United, an organization committed to strengthening community bonds through service, education, and advocacy in West Cobb County. As
Miller EG Design Announces Sponsorship of West Cobb United Read More »
Ever felt lost even when you’re not far from home? You’re standing at a trailhead or exiting a transit station. You squint at a poorly placed map or a half-faded directional sign, unsure which way to go. That feeling—that slight disorientation—can define how people perceive a place. At Miller EG Design, we believe wayfinding isn’t
From Highways to Hiking Trails: Wayfinding in the Public Right-of-Way Read More »
When it comes to navigating complex environments, signage isn’t just about aesthetics—it’s about function, clarity, and connection. At Miller EG Design, we specialize in crafting custom signage that delivers real-world results. Whether you’re managing a healthcare facility, an educational campus, a corporate headquarters, or a mixed-use development, our signage solutions are designed to guide, inform,
Custom Signage, Real Results: Solving Navigation for Complex Environments Read More »
Navigating the world of sign permitting can feel overwhelming, especially when you encounter zoning restrictions or local ordinances that limit what kind of signage your business can display. That’s where variance applications come into play—and where Miller EG Design becomes your trusted partner in getting your signage approved. At Miller EG Design, we understand that
Variance Applications Made Simple: How to Get Your Signage Approved Read More »
When it comes to navigating complex spaces, less really is more. In the world of wayfinding, clear and simple signage isn’t just a design preference—it’s a necessity. At Miller EG Design, we approach signage with the belief that simplicity is what makes a space truly intuitive. Whether it’s a hospital campus, government facility, or community
Straightforward by Design: How Clear & Simple Signage Elevates the User Experience Read More »
In today’s complex environments—be it hospitals, corporate campuses, or public spaces—effective navigation is paramount. Clear and simple signage not only facilitates seamless movement but also enhances user experience and operational efficiency. Drawing from Miller EG Design’s insights on optimizing navigation, here are key strategies to achieve better wayfinding: 1. Consistent Terminology Uniform language across all
Wayfinding is a critical component for organizations looking to improve customer experiences and operational efficiency within their spaces. By addressing key design, technology, and user-focused factors, decision-makers can create environments that are intuitive to navigate, accessible to all, and aligned with organizational goals. Here are 12 factors to consider when purchasing and implementing wayfinding signage
Optimizing Navigation: 12 Factors for Better Wayfinding Read More »
Analysis of “Factors That Influence Ease of Wayfinding in a Hospital Setting” by Mario Paul Summary of Mario Paul’s Dissertation Mario Paul’s research, Factors That Influence Ease of Wayfinding in a Hospital Setting, focuses on understanding how architectural design and environmental factors affect the ability of individuals to navigate hospital environments. The study emphasizes key
Factors That Influence Ease of Wayfinding in a Hospital Setting Read More »
The article “The Cognitive Approach to Modeling Environments,” by Kai-Florian Richter explores how cognitive sciences inform our understanding of wayfinding, offering insights into how people interact with complex spatial environments. The research presented focuses on how humans perceive, process, and navigate spaces by building mental models of their surroundings. This cognitive mapping is influenced by various environmental
Cognitive Approaches to Wayfinding: Enhancing Environmental Navigation Read More »
